FIRST STEP: TAG MANAGER
The first step is to paste Tag Manager tags on a website source code so I can launch new tags with just a few clicks. It is the web’s most popular enterprise-grade tag management solution. Once it is working properly, I set Google Analytics up from Tag Manager so I do not have to paste Google Analytics tag.
SECOND STEP: GOOGLE ANALYTICS
Once the account has been created and the platform is registering information, I can analyze data and make decisions based on a huge range of variables: bounce rate, view pages, visitors, pages per session, and so on. Basically, I can make decisions because I have in mind the user behavior when navigating on the clients’s website.
THIRD STEP: GOOGLE SEARCH CONSOLE